YOUR EUROPEAN FIELD
PRODUCTION PARTNER
IN2IT is a tight-knit team of directors and creatives who genuinely love what they do.
1.
HUMAN-MADE. FOR HUMANS.
I N 2 I T is a 360° video agency driven by passion and small enough to remain human. At a time when communication is becoming increasingly automated, generated and standardised, we choose another path. We work with real people, we travel to real places, we conduct real research. We listen, observe, question, write, film and edit with human-based tools. Because we believe communication is a human act, a human relationship. It’s not the same when it is generated by robots. We like to see ourselves as craftsmen, human stories deserve human storytellers!
based 100 METRES from the European Parliament. WORKING EVERYWHERE EUROPE ACTUALLY HAPPENS.
2.
FROM POLICY TO PEOPLE :
DOCUMENTARY STORYTELLING
With 20+ years in the European ecosystem and a specialisation in documenting projects on the ground, we understand the brief AND we understand the field. We read, understand, research, investigate, identify, connect … and find the people, places and experiences that make abstract policies tangible.. Our backgrounds in journalism, communication, anthropology and cinema enable us to turn complex EU policies and programmes into creative, authentic, bottom-up human stories.
POLICY ⇄ TERRITORY ⇄ PEOPLE ⇄ STORIES
We are living a period of profound transformation. Across a continent of extraordinary cultural diversity, potential fault lines run everywhere: between digital and traditional worlds, innovation and heritage, openness and withdrawal, global ambitions and local realities. These tensions are not obstacles to storytelling. They are often where the most meaningful stories begin. Understanding them requires more than turning up with a camera. It requires cultural sensitivity, curiosity and time, knowing how to listen, where to look, and when apparent contradictions reveal something deeper about a place and its people. This is where our documentary and anthropological approach comes into its own: we look for nuance rather than simplification, and connection rather than stereotypes.
Europe is not one story, and authenticity cannot be produced from a distance. Culture, language and nuance are inseparable. Whenever needed, we work closely with our trusted European network of local fixers, journalists, researchers and interpreters, giving people the confidence to express themselves naturally, accurately and in their own language. Because understanding what people say is one thing and understanding what they mean is another.
Your client wants “authentic”? Please don’t send an ad crew!
3.
FROM PITCH TO SCREEN :
VIDEO AND ART DIRECTION
More than a production supplier, IN2IT is the European field-production partner for agencies, contractors and production companies that need documentary authenticity, local intelligence and cinematic quality.
Here, there are no unnecessary middlemen, no opaque outsourcing. With us, you’ll always be in touch with the people who imagine and shape your video. No detours, no disconnect. From budgeting and concept development to dissemination strategy, including editorial research, art direction, casting… and of course all the technical and creative roles that have built our reputation, we believe in direct communication, tailored support, and co-creation at every stage of your project.
Need imagisation? Bring us in early !
